Steadfast Group is set to take ownership of Insurance Brands Australia today in Steadfast’s largest acquisition for the year.

Kelly states Managing Director Jay Fereday and his team have been doing a “good job” running the business and that “it’s appealing for us to buy something with top level executives”.

The Insurance Brands Australia management team and operating structure will remain the same after Steadfast takes ownership of the business. “The conversation internally is same faces and same places,” Mr Fereday told “We keep our chairman, myself as MD, the senior leadership team remains the same, there’s no change to our market-facing brands, [and] no change to our corporate structure.”